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Express yourself with lip, face and eye makeup from Rimmel London. Every vibe is covered, from glam makeup to natural makeup looks. Shop now at Boots.com.

Rimmel London is inner confidence. It’s confidence in looking consistently cool, whether you opt for a nude no makeup look or a full contour look suitable for the catwalk. It’s your choice - expression with no rules - and Rimmel is here for you.

If your wish is for the latest smoky eye makeup, Rimmel will have the mascara, eye liner or eye shadow to meet your need, and why not coordinate or clash with the perfect gel nail polish. If all you are after is a daily light coverage, we have that for you too, with foundations, lipsticks and mascaras created to meet your every need.

If inspiration is required then look no further than Rimmel’s fabulous ambassadors; Cara Delavigne, Rita Ora and Kate Moss, who each contribute their own identity, style and flair to make cosmetics accessible and fun for everyone.

Rimmel London, Live the London Look.

*The match perfection shade palette of 25 shades can satisfy 99.2% of UK skin tone population, based on a group of 1004 persons.
Read more at https://www.boots.com/rimmel#87XrGoYV6WOTEiXT.99