Colgate Max White One Optic Whitening Toothpaste 75ml

Save €3.15
Was €6.29
75 ML | €41.90 per 1L
  • 1/2 price on selected Colgate toothpaste

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Clinically proven whiter teeth from 1st brushing. The formula contains a Clinically Proven Advanced Brighteners System™ which releases intense blue foam, that coats your teeth while you brush, providing a powerful instant whitening effect.

Shop Colgate Max White Advanced Whitening Range

How to use

Adults and children 12 years of age and older: apply at least a 1-inch strip of product onto your toothbrush. Brush teeth thoroughly for at least 2 minutes twice a day (morning and evening) or as recommended by a dentist. Make sure to brush all sensitive areas of the teeth. Do not swallow. Children under 12 years of age: consult a dentist.

Hazards and Cautions

Not for use of children under 7 years old.


Glycerin, Calcium Pyrophosphate, Propylene Glycol, PEG/PPG 116-66 Copolymer, PEG-12, PVP, Tetrasodium Pyrophosphate, Sodium Lauryl Sulfate, Silica, Aroma, Sodium Monofluorophosphate, Sodium Saccharin, Phosphoric Acid, Hydrogen Peroxide, BHT, Benzyl Alcohol, Eugenol, Contains: Sodium Monofluorophosphate (1450ppm F¯) more less

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€2.50 or free if you you spend €25 or more from your choice of 88 stores.

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Standard Delivery
€5 or free when you spend €40 or more

For more information see our delivery help or view our returns policy.

Colgate Max White Optic Toothpaste 75ml 1 5 3 3
Worst toothpaste ever... This toothpaste is bright blue, all it achieves is making your tongue blue along with any skin the foam touches, and it won't wash off so don't brush your teeth if you have clothes on! October 10, 2016
Worst toothpaste ever! Stained hands, mouth and towels!!! I honestly cannot believe they even make this toothpaste. I have constantly stained fingers and have had to put a black towel in the bathroom after ruining my lovely cream towels. It's expensive so I'm going to finish this tube but I will never buy it again! October 26, 2016
If you want to look like a smurf Then use this toothpaste... I don't understand why Colgate would make a bright blue toothpaste. Like, fluorescent blue. It stains your teeth and lips bright blue. Luckily I could hastily apply some lipstick before going to work to try and cover my blue stained lips but my boyfriend isn't so fortunate and had to go to work looking like he was suffering from hyperthermia. One star because against my blue lips my teeth did look a tad whiter. Straight in the bin. November 13, 2016
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