Introducing longer-lasting styles from the professional grade PROluxe straightener. The intelligent OPTIheat technology found within, locks in styles all-day, giving you healthy looking and beautifully straight hair.
Be hair confident in whatever you do, and get a beautiful 24-hour hairstyle to suit your 24/7 lifestyle. Your hairstyles will last longer and feel straighter with our PROluxe Straighteners from day all the way through to night.
The PROluxe Straightener comes complete with ultimate glide ceramic-coated plates, and has been proven to give you up to five times smoother results*. Your hair will glide effortlessly across the ceramic, leaving you with snag-free, 50% straighter hair in just one pass**.
Waste Electrical and Electronic Equipment (WEEE) and waste batteries must never be placed in your waste disposal or recycling bins. WEEE is taken back free of charge at electrical retail outlets on a one-for-one like-for-like basis. There is a bin for small batteries in your local store. Local authority civic amenity facilities also take back WEEE and waste batteries free of charge. WEEE and waste battery recycling is free.