Philips Sonicare Flexcare Platinum HX9111/21 Rechargeable Electric Toothbrush

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Key Features

  • 10x more plaque removal and healthier gums vs manual toothbrush
  • Adaptive responsive brush head with pressure sensor for thorough yet gentle cleaning
  • 3 intensity settings and 3 cleaning modes for 9 customisable brushing modes
  • New deep clean setting for intense performance clean
  • 3 weeks battery charge and handy travel case

Sonicare Flexcare Platinum is the perfect toothbrush for those concerned with good gum health. The combination of the brush heads with the sonic action delivers a gentle yet stimulating massage to your gums, to improve gum health. In fact, they are 2x better for your gum than a manual toothbrush, and remove x10 more plaque** too, in hard to reach areas.

Thanks to the AdaptiveClean brush head and intuitive pressure sensor, you get maximum plaque removal and a gentle experience however you brush. It’s unique brush head and handle is designed to follow the contour of your teeth and gums, for a close responsive clean and healthier gums. The unique brush heads gently flex when pressure is applied, so that they adapt to the contours of your teeth and gums. This enables you to achieve a thorough deep cleaning experience, without the possibility of over-brushing and aggravating sensitive gums. It has 3 different cleaning modes; clean for everyday use, white for stain removal and deep clean for an invigorating thorough clean. It also has 3 intensity settings, so you can select the level that suits you best. Sonicare Flexcare Platinum offers our most effective cleaning yet, with dynamic sonic action that drives fluid deep between teeth and along the gum-line to help prevent the development of gum disease and improve gum health in just two weeks. It’s ideal for travel, as a single charge lasts up to 3 weeks and it’s supplied with a handy travel case.

Why buy Philips Sonicare?

The Philips Sonicare brand is a leader in oral health care, and is also backed by more than 140 publications and abstracts representing clinical and laboratory studies conducted at more than 40 universities and research institutes worldwide. Philips Sonicare electric toothbrushes are proven to promote and improve oral health, from reducing plaque build-up to improving overall gum health. They have also demonstrated the ability to increase patient compliance to oral health and hygiene regimens between dental visits. Over 22 million users worldwide testify to the great experience of using Philips Sonicare toothbrushes. Philips Sonicare is recommended by dental professionals worldwide.

A deep clean however you brush

Old habits can be hard to break, except when you're brushing with next generation FlexCare Platinum. Thanks to the innovative AdaptiveClean brush head and intuitive pressure sensor that are at the core of our adaptive cleaning technology, even hard-to-reach trouble spots become easy to care for. The bristles of the AdaptiveClean brush head curve around your teeth and gums for up to 4x more surface contact** and up to 10x more plaque removal. If you're brushing too hard, the pressure sensor makes the toothbrush handle gently pulsate so you can be gentle to your gums while being tough on plaque.

AdaptiveClean brush head

Our AdaptiveClean brush head is the only electric toothbrush head that can follow the unique shape of your teeth and gums. With soft flexible sides made of rubber, this brush head can follow every curve. It offers up to 4x more surface contact and up to 10x more plaque removal along the gum line and between teeth. As the brush tracks along the gum line, it absorbs any excessive brushing pressure you might apply so you can be gentle on gums however you brush.

Gum – friendly intuitive pressure sensor

You might not notice if you're brushing too hard, but your FlexCare Platinum toothbrush will. If you apply too much pressure, the intuitive pressure sensor will make the toothbrush handle gently vibrate so you know exactly when to adopt a softer touch. In studies, 7 out of 10 aggressive brushers successfully reduced their brushing pressure thanks to the pressure sensor.

Customized brushing experience

With three intensity settings and three cleaning modes, FlexCare Platinum offers optimal comfort as you get a truly deep clean. If you need to pay extra attention to trouble spots, the three-minute Deep Clean mode delivers exceptional results. Use Clean mode for a superb everyday clean, or White mode for stain removal. Set the intensity to Low, Medium or High according to your personal preference.

Patented sonic technology

At over 31,000 strokes per minute, next generation FlexCare Platinum delivers a superior clean that you'll both see and feel. The dynamic cleaning action of our sonic technology drives fluid deep between teeth and along the gum line. As your FlexCare Platinum brush gently massages the gums, it stimulates blood circulation and helps to dislodge plaque. You get a powerful yet gentle clean that delivers clinically proven results.

Quadpacer and Smartimer

FlexCare Platinum offers two timers to help encourage thorough brushing. The Quadpacer interval timer indicates when it’s time to move to another quadrant of the mouth, while the Smartimer helps you reach the dentist recommended brushing time of two minutes.

Ideal for travel

It's easy to take your FlexCare Platinum wherever you need it with an easy-to-pack travel case and compact travel charger. It also has a long life battery. When fully charged, your FlexCare Platinum has enough battery life for three weeks of regular use.

Waste Electrical and Electronic Equipment (WEEE) and waste batteries must never be placed in your waste disposal or recycling bins. WEEE is taken back free of charge at electrical retail outlets on a one-for-one like-for-like basis. There is a bin for small batteries in your local store. Local authority civic amenity facilities also take back WEEE and waste batteries free of charge. WEEE and waste battery recycling is free.

Important info

Key Features

  • 10x more plaque removal and healthier gums vs manual toothbrush
  • Adaptive responsive brush head with pressure sensor for thorough yet gentle cleaning
  • 3 intensity settings and 3 cleaning modes for 9 customisable brushing modes
  • New deep clean setting for intense performance clean
  • 3 weeks battery charge and handy travel case

In order to get the most out of your Sonicare’s battery life, it is essential that you charge it for 24 hours before first use

What’s included

1 x FlexCare Platinum Handle

1 x AdaptiveClean brush head

1 x Charger

1 x Travel case more less

Philips Sonicare Flexcare Platinum HX9111/21 Rechargeable Electric Toothbrush

Delivery options

Order & Collect
€2.50 or free if you spend €25 or more from your choice of 85 Boots stores

Standard Delivery
€5 or free when you spend €50 or more

For more information see our delivery help or view our returns policy.

Philips Sonicare FlexCare Platinum HX9111/21 Rechargeable Sonic Toothbrush with Pressure Sensor 4.6 5 13 13
love it, love it, love it but a little wi Personally I found it strange & rather weird to get used, I were a plate in my mouth & this could be the reason if experienced a almost unbearable tickling feel i my lip tong & gums. Over the last two weeks this is now subsiding. But I'm getting an excellent clean with no pressure applied to my mouth. the toothbrush almost glides over them & the polished feel dose last throughout the day too. Whilst my Wife took to it immediately. She said "I can't get over the fact that my teeth sill feel shiny when I go to bed". She has tried a small number of electric toothbrushes over the years & gone back to manual one, after a year or so. As she said "can't see me ever wanting to use anything else after using this product" August 22, 2015
Love this brush I bought this product a couple of weeks ago and find it very good. I have had some issues with my gums in the past so i needed to buy something that would really do the job and this one is very good for this. I feel the brushes are very impressive against my teeth and gums, giving me loads of options to change the speed at my leisure. I'm glad it comes with a travel case, makes it easier to take away with me and the battery is very good, especially with the indicator so i know when it is good to charge again August 24, 2015
The Best Toothbrush I've Ever Had!! Simply Brilliant, My first Proper rechargeable Toothbrush, I've never known my teeth to Feel this clean..... Even after a visit to the Dentist!!! In my profession i taste a lot of food so when i go home it feels like i haven't cleaned my teeth for a long time, Now my teeth feel clean like i've never known all day!! I recommend the easy start function when you first use the toothbrush as its so much more powerful than anything i've ever experienced, Although according to the instructions this setting should not be used for more than a week or 14 brushings! For me the pro's far outweigh the con's!! and my only con's are superficial at best anyway!! October 24, 2015
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