L'Oreal Casting Crème Gloss Plum 316 colour illuminates hair with shimmering plum tones. Super soft, super glossy hair colour and no ammonia and lasts up to 28 washes. At last a conditioning colour - without ammonia, with visible shimmering tones, blends away greyInnovation: the L'Oréal Laboratories create a new generation of no-ammonia colourants.
Rich, glossy colour with visible shimmering tonesThe no-ammonia crème formula blends away grey. Your hair has all the richness of truly natural-looking colour, full of visible shimmering tones.Glossy and natural looking colourColour lasts up to 28 shampoos.Gentle, caring conditioner: hair feels nourishedThe conditioning formula is enriched with Royal Jelly and leaves your hair feeling nourished.
During colouring, the crème formula enriched with a patented conditioning complex helps protect the hair fibre, inside and out, for beautifully soft and voluptuous hair.After colouring, the new conditioner enriched with Royal Jelly leaves colour looking revitalised with a glossy shine.An easy and pleasurable applicationNon-drip crème formula.
The delicate fragrance makes colouring a luxurious treat.The squeezy applicator tube is designed to fit snugly in the hand for a controlled application.
Easy and clean, even for beginners.Lasts up to 28 shampoosFor all types of hair: Suitable for use on natural, coloured or highlighted hair.Development time: 20 minutes
Grey coverage: Covers hair with up to 70% grey.Texture: Non-drip crème
Colour result guideResult will vary depending on your natural colour and lasting effect may vary depending on the condition of your hair.Plum is recommended for dark brown to black hair. Hair is illuminated with shimmering plum tones, rich and glossy.