ELVIVE

We are more than a beauty brand. We are a brand that gives power to women, because we are all worth it. As a brand that has always championed and celebrated women’s empowerment, L’Oréal Paris continues to challenge stereotypes with a modern vision of femininity. We support all women on their journey to fulfilment, in line with their own values and aspirations. Inspiring each woman to believe in her own sense of self-worth, whatever her origin, whatever her age. We want to bolster and celebrate women, her beauty, her achievements, and her potential to achieve even more. We provide products which galvanise her confidence, courage, and conviction to realise her ambitions.


Elvive haircare ranges include:

Elvive Colour Protect for Coloured or Highlighted Hair, our best shampoo for coloured hair, enriched with red peony and UV filters. It works in affinity with the hair fibre from root to tip to nourish, revive and protect coloured hair. Protects hair against external aggressions and is suitable for all coloured or highlighted hair.


Elvive Dream Lengths is enriched with a cocktail of vegetal keratin, hair vitamins and castor oil in a formula that will nourish long, damaged hair. Suitable for all long and damaged hair.


Dream Lengths Wonder Water is the next generation of hair deep conditioners and treatments as it has a breakthrough ultra-lightweight formula powered by Lamellar Water technology. Moisturising agents and amino acids target dry, damaged areas of hair, forming thin layers called lamella to smooth hair’s surface and visibility transform lengths in just eight seconds. Hair is silkier, shinier and healthier-looking with an unbelievably weightless feel.


The New Bond Repair haircare regime for stronger hair with maximum shine and damage protection. Hair is made up of millions of bonds that give it structure and strength.


When hair bonds break through brushing, bleaching, heating and styling, hair becomes weak and damaged. For the first time, our formulas powered with citric acid target damaged hair, and are suitable for all types of damaged hair.


Elvive Hydra Hyaluronic Acid range. The formula, infused with hyaluronic acid, weightlessly coats hair to keep it feeling hydrated for up to 72 hours** and helps tackle dehydrated, dry and damaged hair.


Want to get the shiniest hair of your life?* Discover L’Oreal Paris Elvive Glycolic Gloss, our new at-home glossing routine powered with Glycolic Acid known for its multiple benefits in skincare. Glycolic Acid penetrates the hair’s fibre improving shine, smoothness, strength. Instantly transform your hair for up to 5 x washes.† Effective on all hair types, ranging from straight, wavy, curly, and coily.


*78% of women agree. Consumer test on women with dull hair after application of the shampoo + conditioner. 

**Instrumental test after one application of the trinomen & 5 applications of the shampoo.